Simple answer: yes it is possible but not straightforward and may not be worth the hassle. There are other threads in this forum about this, suggest you try some searches.
IIRC, as well as installing various things from dubious sources, you also have to hack the infotainment system to disable the built-in protections that prevent you doing things like watching videos whilst driving. I also vaguely recall that you have to reset some of these things each time you start the car, because they always reset to a default. There is also a thing called Mirrorlink which is supposed to allow you to mirror a phone on the car's display screen but I don't recall hearing of anyone getting it to work reliably (something to do with incompatible versions on car and phone). Might be worth a try just in case you're one of the lucky ones!
Frankly, it's easier to use a separate smartphone or stand-alone satnav. But if you do persevere, please report back!