If I was Ron I would sell my shares while they are still worth something. F1 is on a downward spiral because it is the most boring thing to watch on TV at the moment and don't even have the aural pleasure of nice sounding engines anymore.......
http://www.speedhunters.com/2016/05/whats-wrong-formula-1/ I know McLaren are a technology company, but most of it is based in F1.
Financing an F1 team is next step up from throwing bundles of pound notes into a sinkhole.
If you want to watch racing and never know what the final result is going to be (unpredictable) and watch people with real skill I suggest you watch British Superbike (BSB) - world superbike (WSB) and MotoGP racing at any opportunity - those riders are real superheroes (even the ones towards the back) and the racing is surprisingly close every time, and not just down to pit-stop strategy (they don't make pit stops), it is just flat out racing from when the red light go out until the last guy crosses the finish line.
A big plus is that Honda still do very well in Motorbike racing